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Xbox One To Use Rovi Guide Metadata

Santa Clara, Calif. – Rovi said Thursday that its Rovi Video database of TV, movie and celebrity metadata, will deliver information and graphics to the OneGuide electronic TV program guide on Microsoft’s forthcoming Xbox One entertainment console.

The launch is a part of a larger initiative that is to include Rovi Video on Xbox One in multiple countries, enabled by the multi-region, multi-format data Rovi is providing for TV, tablets and mobile phones.

Xbox One is scheduled to go on sale Nov. 22 and will include tools to better browse and search for live content available from a range of sources, including cable, Internet and telco TV service providers.

Microsoft plans to use TV listings, reviews, program imagery, celebrity profiles, rich descriptors and other TV show and movie information to populate its OneGuide.

Rovi said its metadata includes descriptive editorial data, images and multimedia, used for what the company called “six degrees of discovery experience” to help viewers find programs they most feel like watching.

Rovi Video is a part of the company’s entertainment data library, which includes information on music, movies, games, books, television and sports, as well as cover art, reviews, celebrity biographies, photos, rich multimedia and more.

Rovi said the library currently has descriptive information on approximately 5 million programs, 27,000 different sources, and 560,000 movies and films, spanning classics to current box office hits.

The database supports a variety of devices and is widely used by leading entertainment devices, pay-TV services, and popular video and music applications today.