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Syntax Extends LCD Agreement

Tempe, Ariz. — Syntax-Brillian has extended its existing strategic supply agreement with LCD panel manufacturer LG.Philips LCD through 2007 and will collaborate with the company on future research and development efforts at a joint office in Nanjing, China, the companies said.

Syntax-Brillian, maker of Olevia-branded LCD TVs distributed worldwide, said it expects to purchase 700,000 LCD panels for its global distribution needs from LG.Philips LCD in 2007.

Under the agreement, LG.Philips LCD will supply Syntax-Brillian with its full line of panels including the 26W-inch, 32W-inch, 37W-inch, 42W-inch, 47W-inch, 52W-inch, 55W-inch, 57W-inch and 65W-inch screen sizes. The largest volume will come in the 37W-inch and 42W-inch segments, Syntax-Brillian said.

Syntax-Brillian attributed the extension agreement to “continued strong demand for Olevia LCD TVs worldwide. Sales of Olevia LCD TVs more than tripled in 2006, gaining market share in North America, the Asia-Pacific region and South America,” the company said in a statement.

Also under the agreement, LG.Philips LCD will also host a joint research and development office and collaborate with Syntax-Brillian engineers on the development of digital entertainment products using LG.Philips LCD technology.

The office will be ready in early 2007 at LG.Philips LCD’s Nanjing, China, LCD/LCM factory and will function as the beta site for development and testing of next-generation products developed by the venture, Syntax-Brillian said.