Daytona Beach, Fla. - SBN Expo Group is gearing up for its 26
here on March 24-25, when more than 10,000 consumers are expected to show up for some fun and hundreds of Southeast region dealers are expected to show up for training and show specials.
Realm by Scosche will headline the event as presenting sponsor, and Florida distributors Audio America and LESCO Distributing will turn up in off-the-show-floor breakout rooms to offer show specials, SBN said.
Also for dealers, SBN will offer up seminars on OEM integration and sales training, and Alpine and JL Audio will hold seminars on their current and planned products. In a change, Alpine and JL will present the seminars to the public as well.
OEM integration training will be conducted by Todd Ramsey of Phoenix-based Ramsey Consulting Group. Ramsey will hold the sessions on Sunday from 9:30 a.m. to at least 4:30 p.m. The course is limited to the first 20 dealers who register in advance. Registration costs $149, and on-site registration will not be available. "Due to the intensity and the up close and personal nature of this training," Ramsey said, the seminars will be limited to the first 20 dealers who pre-register.
Sales-training seminars are being coordinated by Mike Dixon of Hollywood, Fla.-based retailer Audiologic. Speakers will include German Maestro president Ray Windsor, who will conduct two sales training seminars, one each day. One topic is How To Close The Sale In The Smartphone / Internet Age.
The sales seminars are being offered at no cost to dealers, but seating is limited to the first 70 dealers. Pre-registration isn't required, so seats and standing room will be offered on a first-come basis.
In another break from last year, SBN is splitting the Ocean Center venue in two. The arena side will become a lifestyle setting where all Tuner Jam Car Show Vehicles will appear along with entertainment from the likes of DJs Billy E and Big Tec and others. Also in the area side, 69 Slam, a worldwide swimwear and underwear manufacturer, will produce a fashion show and musical performances by HD Ninjas. Thousands of dollars in car audio equipment will also be given away.
The Ocean Center exhibit hall will host manufacturer and dealer displays as well as the IASCA North American Championships soundoff and the dB Drag Racing and MECA sound-off events. All IASCA soundoff trophies are sponsored by Pioneer Electronics. The IASCA Bass Boxing Competition Finals will also be held.
Like last year, SBN will hold the SBN Bikini Contest, the Papa John's Pizza eating contest, and the Wing House Wing-Eating contests.
For more details, dealers and suppliers can contact Paul Papadeas, president/CEO of SBN Expo Group and IASCA, at
or at (386) 767-3030.