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Sony Launches Music-Streaming Service

Tokyo – Sony Corp. launched a
subscription-based music service in two European countries and promises to
bring it to the U.S.

The cloud-based “Music Unlimited
powered by Qriocity” service enables PCs and Sony home entertainment products —
including TVs, Blu-ray players, Blu-ray HTiBs, and PlayStation3 – to access the
service’s catalog of about 6 million songs from the big four music labels and
independents. The songs are streamed via dozens of personalized channels. Sony
plans to expand the service to Sony’s portable devices, Android-based phones,
and other portable devices.

Available in basic and premium
subscriptions, the service is now available in the U.K. and Ireland. In 2011,
Sony will announce launch plans for the U.S. and other countries.

In Ireland, the basic service costs
3.99 Euros/month, and the premium service is 9.99 Euros/month. Unlike many
other music services, Sony said its basic plan permits unlimited forward
skipping. The premium service also lets users listen in full to every song on
demand, create personal playlists of favorites, and access premium Top 100
channels, which are regularly updated with the latest hits.

In April 2010, Sony launched a
premium video streaming service in the U.S. and rolled it out to other
countries. The “Video on Demand powered by Qriocity” service lets consumers
rent from a library of thousands of Hollywood movies across Sony’s 2010 models
of network-enabled TVs, Blu-ray Disc player and Blu-ray HTiBs.