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Sharp Shows 57” LCD TV

Las Vegas — Sharp is using International CES to unveil several series of AQUOS LCD TVs, highlighted by a new 57W-inch screen size.

The 57W-inch LC-57D90U (shipping in March at a $15,999 suggested retail price) high-definition AQUOS model offers full 1,920 by 1,080p pixel resolution, built-in CableCARD capability and integrated ATSC digital tuning.

Features include a new four-wavelength backlight system that Sharp says will produce an enhanced color spectrum with more vivid and deeper reds than was previously possible. It also includes Sharp’s proprietary multi-pixel technology that produces a contrast ratio of up to 1,500:1, enhanced Quick Shoot video circuitry yielding a 4ms response time and wider viewing angles (176 degrees). Inputs include dual HDMI, HD component, DVI-I and DTVLink. It will be available in a titanium finish with detachable bottom speakers.

The model is part of the new widescreen PT90 AQUOS series, which also includes models in the 45W-inch (LC-45PT90U), 37W-inch (LC-37PT90U) and 32W-inch (LC-32PT50U) screen sizes. All ship in May and include Sharp’s proprietary multi-pixel technology producing 1,200:1 contrast ratios, under 6ms response times, and 176 degree viewing angles.

The 45W-inch ($5,499.99 suggested retail) and 37W-inch ($3,499.99) models are Digital Cable Ready, produce full 1,920 by 1,080p resolution, and include the same four-wavelength backlight system offered in the 57W-inch model.

Sharp will also unveil its AQUOS D40U Series including the 45W-inch LC-45D40U ($3,999.99 suggested retail), the 37W-inch LC-37D40U ($2,999.99), the 32W-inch LC-32D40U ($1,999.99) and the 26W-inch LC-26D40U ($1,299.99), all of which are slated to ship in March. Resolution for all models is high-definition 1,366 by 768. All units include built-in ATSC/QAM/NTSC tuning.

Sharp will also present more affordably priced models in its Sharp-branded SH LCD TV lines.

Widescreen models in the SH20U LCD TV series will include the 42W-inch LC-42SH20U, the 37W-inch LC-37SH20U, the 32W-inch LC-32SH20U and the 26W-inch LC-26SH20U.

All models offer 1,366 by 768, these next-generation LCD TVs are ready for the high-definition future. The SH20U series features 800:1 contrast ratio, 12ms response time, and 170 degree viewing angles. All models will also include HDMI and HD component inputs, as well as built-in NTSC/ATSC/QAM tuning.

The LC-42SH20U will be available in the second half of 2006 at an MSRP to be announced. The LC-37SH20U, LC-32SH20U and LC-26SH20U will be available in the spring at suggested retails of $2,699.99, $1,799.99 and $1,099.99, respectively.

Sharp will present a pair of widescreen LCD/DVD combo models in the 26W-inch LC-26DV20U ($1,199.99) and the 20W-inch LC-20DV20U ($899.99), both of which are slated to ship in May. Both units feature HDMI and HD component inputs, a built-in progressive-scan DVD player, and 800:1 contrast ratio and 12ms response time. The 26W-inch model includes built-in NTSC/ATSC/QAM tuning.

For still more affordable prices, Sharp will offer in April a line of Sharp-branded 4:3 SH6U models in the 20-inch LC-20SH6U ($599.99), the 15-inch LC-15SH6U ($449.99) and the 13-inch LC-13SH6U ($399.99). All will offer 480p enhanced-definition resolution, and will produce 170-degree viewing angles and 500:1 contrast ratios.

In front projectors, Sharp will carry a five model DLP line including three portable models in the high-definition XV-Z3000 ($3,499 suggested retail), and DT-500 ($2,999.99) and the enhanced definition DT-100 ($1,299.99).

Sharp’s new flagship home theater projector model XV-Z20000 (shipping in the third quarter at a price to be determined) will produce full 1,920 by 1,080p resolution. The XV-Z20000 includes Sharp’s CV-IC III Video Scaling Circuitry, DVI/HDCP and HDMI inputs. The projector will join the currently shipping XV-Z12000 Mark II ($10,999.99) in the line.