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Nikon’s New Cam Goes Wireless With T-Mobile

Melville, N.Y. — Nikon will expand the functionality of its Wi-Fi camera line with its holiday digicam line up, adding the ability to e-mail photos directly from the camera and bundling a year’s subscription to T-Mobile’s Hotspot service to kick-start adoption.

The company also announced an entry-level camera capable of shooting 1,000 images on a pair of Energizer’s e2 Lithium AA batteries.

All of Nikon’s new cameras ship this month. The company re-branded its suite of in-camera technology (including red eye reduction, D-lighting and Face Priority AF) as In Camera Innovations and made them accessible through one dedicated button on several of its models.

The Wi-Fi-enabled Coolpix S7c will be loaded with Nikon’s “Coolpix Connect” service for e-mailing photos directly from the camera. Photo print quality images are uploaded from the camera directly to a T-Mobile Web site while a thumbnail and Web URL are sent to e-mail recipients, directing them to the image online. Full resolution images are stored on the phone and can be transferred to a computer via USB or Wi-Fi. Users can store up to 50MB worth of images online for up to two weeks.

It is the first Nikon camera and the industry’s second model after Kodak’s EasyShare One to offer in-camera e-mail. The camera can also use Wi-Fi to send images to a PC or printer.

The 7-megapixel S7c features a 3x optical zoom Nikkor lens for a suggested $349.95.

In Nikon’s s-series, the company announced the 6-megapixel S9 featuring a 3x zoom lens, 2.5-inch LCD, dedicated portrait button, 15 scene modes and 24MB of internal memory.

It will also be Nikon’s first model to feature stop-motion recording. A user poses an object, snaps a photo, re-positions the object and, using an opaque reproduction of the first image on the camera’s LCD, shoots again. The camera will automatically create a Quicktime video of the object’s movement.

The S9 will retail for $249.

Nikon’s entry into the ultra-zoom market will be the 6-megapixel S10 sporting a 10x optical zoom lens (38mm-380mm/35mm equivalent). The model offers Vibration Reduction, a 2.5-inch LCD, dedicated portrait button, light sensitivities to ISO 800 and an included lithium ion battery capable of 300 shots per charge.

It also features 16MB of internal memory and Nikon’s Pictmotion in-camera slide show creation technology with five music files preloaded in the camera. It will retail for a suggested $399.

In its L-series of entry level models, the company introduced the 7-megapixel L5, featuring a 5x optical zoom, 15 scene modes, 8MB of internal memory. The model will also offer a one-touch portrait button, which activates Nikon’s suite of in-camera technologies including face-priority AF which automatically finds and focuses on a subject’s face, red eye correction and D-Lighting. It will retail for a suggested $299.

The 6-megapixel L6 will also feature a 2.5-inch LCD screen, 3x optical zoom, and a battery life capable of powering up to 1,000 images shot on a pair of included Energizer’s e2 lithium AA batteries. The camera will feature sensitivity to ISO 800, Nikon’s suite of in-camera technologies, 15 scene modes, and 23 MB of internal memory. It will retail for a suggested $199.