Emeryville, Calif. -
unveiled this week a new Kodak Gallery iPhone App and launched a new Group Albums online group photo sharing tool.
Group Albums is a service through Kodak Gallery that enables multiple people to upload, share and comment on photos all in one place, for free.
When using the new Kodak Gallery iPhone App, simplifies the process for bringing a group of friends together to collect and share photos they take together at party or on a trip.
Photos can be shared in one place, whether taken with a mobile phone or digital camera.
The tool, which is also available via PC at kodakgallery.com/groupalbum, permits all photos to be downloaded in full-resolution online for free. From there they can be used to create a video slideshow of the event or turned into photo products such as books and calendars.
"Everyone's been at an event where multiple people are taking pictures. Those pictures end up fragmented across emails, texts and social networks. Or, even worse, they're not shared at all," said Victor Cho, Kodak Gallery general manager. "Now with a Kodak Group Album and our new application for the iPhone device, a group of friends or family can instantly and privately collect, share and interact with all of the special moments from an event, in one easy-to-access place."
Kodak Gallery lets "members of an album" privately share pictures and invite others to join and participate via email, text or Facebook message.
Once people join the album they can add photos and comments, plus invite others from the event to contribute their pictures.
"More than 20 million photos have been uploaded to a Group Album and more than half a million through the mobile app," stated Mark Cook, Kodak products VP. "What's most important is the joy people feel having all the pictures from an event, for example, a bride who has hundreds of pictures her guests took at her wedding reception. With our new mobile app, people can start sharing and interacting with those pictures while the event is still going on."
Meanwhile, the new Kodak Gallery iPhone app includes other feature enhancements such as multi-photo uploads; hundreds of ways to share; access to all pictures and albums in a Kodak Gallery account; and push notifications when photos, comments and "Likes" are added to an album.
Kodak said the app addresses the shifting trends in consumer photo sharing behavior.
The number of Kodak Gallery photo slideshows viewed on a mobile phone has increased almost 170 percent in the last year, and, according to a recent survey, 65 percent of 18-to 34-year-olds plan to take pictures this holiday season using their mobile phones.
The iPone app is currently available in the App Store.