Scottsdale, Ariz. - Ingram Micro's Consumer Electronics Division (IMCE), is holding its Vendor Expo Oct. 14-15 at the Fairmont Resort, here.
The Expo will highlight the products and technologies of over 100 Ingram Micro CE and technology vendors in a tabletop format for IMCE and IM resellers, the distributor said.
On Friday afternoon, the Expo will kick off with three breakout sessions designed with the reseller in mind: A class on social media, taught by Social4Media, titled,
Leveraging Popular Social Media Platforms to Grow Your Business
, will give resellers the basic tools to use social media to engage their customers; Chris Ely, industry analysis manager for the Consumer Electronics Association, will give an overview of the CE industry and highlight trends that retailers can expect to see in the near future with a special emphasis in accessories; and Ingram Micro's Merchant Services will deliver an overview of their credit card transaction services that have been saving resellers hundreds of dollars in transaction fees.
Following the breakout sessions, guests will be invited to a cocktail reception
with live entertainment from the Gypsies In The Palace Island Bar Band, featuring industry veteran Dave Hill from Audio Technica.
This reception gives vendors, resellers and sales associates a valuable opportunity to socialize in a casual environment prior to the show, the distributor said.
Brent McCarty, VP/GM for Ingram Micro's Consumer Electronics Division, said, "We've added new elements to this Fall Vendor Expo with the intention of making the show more meaningful for our reseller partners. The breakout sessions are designed to give resellers additional tools to grow their business beyond the extensive line card of great products and vendors available from IMCE. We expect to continue to evolve this event to make it even more meaningful to our vendor and reseller partners in the future."