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Hisense Adds Curved Screens, Wide Color Gamuts

LAS VEGAS – Hisense will unveil at International CES 2015 its first curved screen 4K Ultra HD TV sets, and new wide color gamut LED LCD TV displays.

The company will be offering Ultra HD TV in both wide and flat screen configurations in 2015.

At its booth, Hisense will feature curved Ultra HD TVs in the 55- and 65-inch screen sizes, curved “ULED” in the 65-inch screen size, and flat “ULED” in 55- and 65-inch screen sizes.

Hisense will employ several different wide color gamut technology approaches including the Quantum Dot Enhancement Film (QDEF) system in select models covering 100 percent of the NTSC color space.

The XT900X series will include flat-screen models in the 55- and 65-inch screen sizes, one each offering a technology that expands the color gamut to 85 percent of NTSC color space. Both models will also include 120Hz refresh rates, Deep Black picture processing, 550 nits of peak brightness and “hundreds of zones of local dimming.”

The LED65XT900X3DU-2.0 flat-screen 4K UHD flatscreen LED TV will add the ULED 2.0 wide color gamut technology, based on the Quantum Dot Enhancement Film (QDEF) system that is said to cover 100 percent of the NTSC color space.

Hisense said its ULED 2.0 system brings ultimate dynamic range with peak brightness of 550 nits and increased contrast ratio of 800M:1.

ULED 2.0 also offers hundreds of local dimming zones, and 120Hz refresh rates.

LED65XT9103D-2.0 with ULED 2.0 adds a 4000R Curvature screen, plus peak brightness to 1,200 nits, and a 1,600M:1 contrast ratio. The set includes HDMI 2.0 inputs, HEVC and MHL3.0 support.

Hisense said its curved-TV approach provides “the most immersive viewing experience, by adding superior depth and a perfectly curved screen.”

The company is also planning to offer an “upgradeable TV” in 65-inch model LED65XT810X3DU. The set will have easily upgradeable hardware and software to safeguard against obsolescence.

Also on tap for possible future offerings is a laser-based short-throw home-theater DLP projection system, called the Hisense VIDAA max 100-inch Laser Cinema TV (model 100P1).

The system is based on Texas Instruments’ Dark Chip III DLP technology.

The FullHD projector uses a blue laser diode light source offering 25,000 hours of estimated viewing time with no degradation of brightness or color and no need to recalibrate the picture settings as with traditional lamp based light source.

Built-in Wi-Fi supports WiDi protocol and an included sound system features 5.1 Dolby-DTS with 8-inch subwoofers as well as 5.8G wireless surround sound Bluetooth speakers.

The company will also show its Hisense Roku TV assortment for a user-friendly smart TV system with access to hundreds of apps and services.

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