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Ford Announces Sirius Marketing Plans

New York – Ford Motor Company and Sirius Satellite Radio announced that Sirius service will be available on 10 2004 Ford, Lincoln and Mercury vehicles beginning this September.

The service will be offered as a dealer option for the Ford Thunderbird, Mustang, Explorer, Sport Trac and Expedition as well as the Lincoln Navigator, Aviator, LS and Mercury Mountaineer. Sirius will also be offered on the Lincoln Town Car in December.

Ford said it will expand its Sirius offering to Mazda, Land Rover, Volvo, Jaguar and Aston Martin vehicles in the future. Pricing plans will be announced shortly, said Sirius.