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DivX Names Kevin Hell CEO

San Diego — The board of DivX, developer of efficient digital video compression systems, has named 20-year digital media business veteran Kevin Hell, 43, its new CEO.

Hell has served as the company’s acting CEO since July 2007, and has been charged with taking DivX to its next level of growth. His current directive is to focus on three key areas including: growing the DivX licensing business, launching the new DivX Connected platform and expanding content solutions, according to a company announcement.

In announcing the vote, Jordan Greenhall, DivX chairman, said, “Kevin is a strong leader with a distinguished track record who has been leading our consumer electronics licensing business for over five years. Coupled with 20 years in the industry, Kevin is the logical choice as CEO for DivX as it refocuses on opportunities in several key product markets”

“I believe we are in a strong position to emerge as the de facto standard for high-quality digital video across any device,” stated Hell.

Between 2002 and 2007, Hell held a number of management positions within DivX including chief marketing officer and managing director, COO, the company’s CXO for partners and licensing, and president.

Before joining DivX in 2002, Hell served as Palm Solutions Group product management senior VP, as well Gateway corporate strategy connected home division VP. Prior to Gateway, Hell worked with the Boston Consulting Group in Los Angeles specializing in high-technology and entertainment.