
Children’s publisher Cottage Door Press has announced that it is entering the toy market with the launch of the Luna StoryTime Projector, a 3-in-1 device that turns storytime into an immersive, screen-free adventure for children. The launch comes alongside the new appointment of Sean Hynes as Executive Vice President of Sales. With over 30 years of experience driving sales growth in the toy and consumer products industries, Hynes is tasked with strengthening Cottage Door Press’ market position and growing the company’s retail partnerships.
“We’re excited to begin this new chapter at Cottage Door Press with Sean, who brings exactly the kind of experience and passion we need to carry our mission forward – beyond bookshelves and into toy aisles,” said Dick Maddrell, CEO and founder of Cottage Door Press. “With his proven track record, deep understanding of growing beloved brands and building strong retail partnerships, we’re poised to instill a lifelong love of reading – and foster meaningful family connections – in even more children and families across the country.”
Hynes most recently served as Senior Vice President of Sales at VTech, a world leader in electronic learning products for children. Under his leadership, the toymaker expanded its footprint in the infant, toddler, preschool and licensed toy categories with its educational toys and was recognized with multiple Vendor of the Year awards from major retailers. Hynes also spearheaded the company’s acquisition of LeapFrog Enterprises, successfully integrating sales and operations.
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