Dear Consumer Technology Industry:
Meet Kinsey Fabrizio, who will be experiencing her first CES as CTA president.
ICYMI, Fabrizio was appointed CTA president this past February, with Gary Shapiro now serving as CTA’s CEO and continuing his responsibilities for all association activities, including CES.
Fabrizio may be a new name and face new to you, but she sure isn’t new to CTA. She’s been at CTA since 2008 after serving as a senior project coordinator at the venerable association management company Smithbucklin. Coming to CTA, Fabrizio was “eager to dive into the association world.”
Fabrizio started out as CTA’s manager of member programs and, over the next 16 years, moved steadily upward as a director of member engagement, senior director of member engagement, VP of member engagement, VP of membership, and finally SVP of CES, and membership for two years before being named CTA president. During this climb up CTA’s leadership ladder, Fabrizio gained insight and experience in nearly every aspect of CTA’s and CES’ operations.
“I like to say I’ve grown up at CTA,” Fabrizio observed. “Working on industry programs, membership, sales, and CES taught me the needs and wants of our members and exhibitors and helped me connect across all our amazing CTA teams. My professional journey over the last 16 years has never been boring, sometimes challenging, but always rewarding.”
Fabrizio, only the third president of the modern CTA after its establishment within the Electronics Industry Association (EIA) in 1963, is the inheritor of an impressive and daunting organizational leadership heritage. Shapiro has led CTA since 1992, assuming command from Jack Wayman, the founder of the modern CTA and founder of CES in 1967.
While it’s difficult for a CTA president to put a personal imprint on any CES, much less a first show, Fabrizio does have a favorite area of focus.
“My first love was digital health,” admitted Fabrizio, citing her nearly three years helping to inaugurate and establish the category within CTA, leading a team to develop and implement member digital health programs and benefits. “I believe information is power and, with the right health information, people can change their lives. The potential within this category is huge.”
For her inaugural CES, Fabrizio also is bringing along a new CTA logo, a rectangle seemingly invading a circle, meant “to symbolize the intersection of technology and humanity which CTA has been focused on for decades,” explained Fabrizio.
Fabrizio recognizes she is part of an ever-expanding CTA and CES continuum. “One of the not-so-secret ingredients of CES’ long-term success is that we’re constantly looking for ways to keep the show fresh and engaging for attendees,” Fabrizio explained. “As Gary would say, we have to ‘Innovate or Die!’ – just like the industry we represent.”
For instance, also new for CES 2025 is the use of the new and suddenly iconic Las Vegas Sphere, which will play highly anticipated multimedia host to Delta CEO Ed Bastian’s keynote on Tuesday night, January 7, at 5 pm. Recognizing the growing importance of content – and especially content creation – to the industry, a new CES Creator Space will occupy Central Hall’s lobby. Creator Space will include workstations and recording pods, and the Space’s stage will feature presentations to help creators hone their craft.
With exhibitor numbers already up vs. last year, Fabrizio also will be presiding over possibly the largest CES ever. Along with the usual Central, North, and West Halls at the LVCC, South Hall will again be filled with exhibitors for the first time since 2020. The Venetian also will continue to host exhibits, including a new record 1,400-plus startups at Eureka Park.
“With nearly every company defining themselves as a tech company, we have a front-row seat to the innovations that are changing people’s lives,” Fabrizio added. “In my new role, I’m going to continue to feed into them, support new ways of tackling challenges, and foster our culture. I couldn’t imagine a better job or place to work.”
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