Vizio Cuts Q4 TV Prices

By Greg Tarr On Oct 17 2011 - 4:01am




IRVINE, CALIF. – Vizio said in the weeks leading into the fourth quarter, it made substantial price reductions on most of the models in its HDTV lineup.

“Such price moves would not be possible without sufficient inventory levels, and we have some exceptional holiday promotions planned to continue to drive sales throughout the holiday season,” the company said in a statement, addressing rumors that the company may be having inventory problems. “We look forward to maintaining our Tier 1 position in HDTV sales in North America throughout 2011.”

Key pricing moves included the following:

E190VA – $178 reduced to $158;
E220VA – $228 reduced to $198;
E260VA – $298 reduced to $278;
E3D320VX – $498 reduced to $468;
E321VL – $318 reduced to $298;
E371VL – $448 reduced to $428;
E421VO – $498 reduced to $478;
E3D420VX – $698 reduced to $648;
M421NV– $698 reduced to $648;
M420SV – $748 reduced to $698;
E470VLE – $648 reduced to $598;
E470VL – $748 reduced to $698;
E3D470VX – $898 reduced to $848;
E552VL – $1,098 reduced to $998.

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