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Meet Chloe, Best Buy’s One-Armed Checkout Gal

Robot provides on-site sales 24/7 9/29/2015 11:30:00 AM Eastern

It’s 3 a.m., your phone is dead, and you lost your charger in the dance club. What are you to do?

Well, if you’re a Manhattanite, Best Buy’s got your back.

Enter Chloe, a “robotic storage and retrieval system” that’s working around the clock at the company’s Chelsea showroom.

Customers can enter the store’s vestibule at any hour and purchase chargers, USB cords, headphones and other accessories through a pair of touchscreen kiosks that control the one-armed dispenser. Chloe then pulls the item from what resembles an oversized vending machine and drops it into a receptacle for the shopper.

Seven more automated kiosks are located within the store. These, Best Buy spokesperson Carly Charlson explained, also dispense CDs, DVDs and pre-owned games along with accessories — 15,000 products in all — which frees up Blue Shirts to assist customers with more complex tech issues.

Chloe is a rather large gal at 360 square feet, but she is also unique: So far the Chelsea store is the only location in the nation to employ her as the retailer studies her efficacy.

“It’s a fun and convenient way to purchase grab-and-go items 24/7,” Charlson said.

See Chloe in action, below:

 

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