Draper, Utah - NLU
Products is changing its name to BodyGuardz.
BodyGuardz is currently
the name of a NLU CE accessory protection line. According to Kirk Feller,
company CEO and president, the change was done because "the name BodyGuardz is
more aligned with our company's goal of providing a variety of protective
solutions for hundreds of mobile devices to match everyone's mobile
The other lines
previously under the NLU brand -- ScreenGuardz, TatSkinz and Device Outfitters
-- are now provided under the BodyGuardz umbrella brand name, the company said.
The TatSkinz line is now BodyGuardz Armor, and the Ciderz and Shelter,
previously from Device Outfitters, are BodyGuardz Ciderz and BodyGuardz
Shelter. BodyGuardz products are now called BodyGuardz Clear Skins.
The ScreenGuardz line
will keep its series of names.
The company's brand websites
will reportedly be merged to www.bodyguardz.com by May. Until then, the
existing sites are still operating.