Winston-Salem, N.C. — Nationwide Marketing Group (NMG), the $11 billion buying and marketing organization for independent dealers, has signed a long-term contract with Warrantech Consumer Product Services to market a private-label warranty program to the group’s 2,800 members.
“Nationwide Marketing Group member dealers require a different level of attention and service than the larger national chains,” president Ed Kelly said in a statement. “NMG develops direct relationships with premier vendors such as Warrantech so our members can provide better service at lower costs, putting them in a position to effectively compete in the markets they serve. Our decision to partner with Warrantech is a reflection of the numerous programs the company offers and the high level of service Warrantech gives to their clients.”
In a statement, Warrantech Corp. chairman/CEO Joel San Antonio said, “We are honored that NMG chose Warrantech’s warranty program over so many other competitors. This contract gives Warrantech the opportunity to work with many of NMG dealers to maximize their warranty profit. We are extremely excited about this opportunity.”
San Antonio noted that Warrantech is already in the process of developing new warranty products tailored specifically to meet the needs of NMG’s vast retailer base.