More new-home builders are offering custom-installed distributed-audio systems as a standard or optional feature, and more new-home buyers are buying them, according to a survey of builders.
The survey was the second-annual builder survey conducted by the Consumer Electronics Association and the National Association of Home Builders. A total of 454 builders were surveyed randomly in February 2004 about their 2003 business practices. A similar number were surveyed in early 2003 about their 2002 practices.
The survey also found that builders became slightly less likely to offer custom-installed home theater systems and that the percentage of homes sold with custom home theaters dipped slightly in 2003.
The percentage of new homes sold with automated lighting and structured-wiring systems, on the other hand, went up in 2003.
Custom-Install Market Size
|Estimated 2003 revenues of installing residential dealers (includes the dealers’ revenues from commercial sales)|
|Total revenue (residential plus commercial):||$6.3 billion (+19%)|
|Total Commercial:||$1.2 billion|
|Total Residential:||$5.1 billion (+19%)|
|Residential Hardware:||$2 billion|
|Residential Installation:||$3.1 billion|
|Estimated 2003 residential revenues by product category (includes installation revenue, in millions)|
|*(based on installer surveys conducted over past two years by Dallas-based Parks Associates, which incorporated estimates of dealer population from CEDIA and other third-party sources) ©TWICE 2004|
Percent Builders Offering Distributed-Audio As:
|Standard & Optional||4.0%||2.2%|
Percent Builders Offering Home Theater Systems As:
|Standard & Optional||3.3%||1.7%|
Percentage Of New Homes Getting Distributed- Audio, Other Custom-Installed Systems
|Automated Light Control||1.0%||7.4%|