LG Stacks The Deck In Award-Winning Campaign - Twice

LG Stacks The Deck In Award-Winning Campaign

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LG Electronics copped a coveted AME (Advertising & Marketing Effectiveness) Award for its long-running "Card Stacking Challenge" video, in which card-stacker Bryan Berg earns a Guinness World Record by building an 11-foot tower of playing cards atop an LG Centum System washer running at 1,000 RPM. The video has been cumulatively viewed 100 million times across multiple sites, while the Centum technology that made it possible will hit retail floors this summer within LG's new Signature washer/dryer combo.

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