The Region’s Leading CI Trade Show Returns May 6–7 With Expanded Exhibits, Emerging Technologies, and Two Days of Education, Networking, and Business Growth
The 6th Annual TOLA Expo returns to Dallas on May 6–7, 2026, at the Dallas Trade Mart (Atrium), bringing together custom integration professionals from across Texas, Oklahoma, Louisiana, Arkansas—and beyond for the region’s largest residential technology trade show and education event.
Building on the success of the 2025 Expo—which welcomed nearly 200 integration companies and more than 500 attendees—TOLA Expo 2026 will deliver an expanded show floor, new technologies, and increased participation from across the custom integration channel.
Hosted in the Grand Pavilion Atrium at the Dallas Trade Mart, the four-story glass-ceiling venue creates an engaging environment for hands-on interaction with factory experts from leading brands
including Lutron, Nice, DMF, Samsung, Kaleidescape, Sonance, Proluxe, eero, Josh.ai, Epson, and more.
TWO DAYS OF INNOVATION, EDUCATION, AND NETWORKING
Residential custom integration professionals, AV dealers, designers, and architects are invited to explore two full days of exhibits, technical training, and peer connection:
Wednesday, May 6: 9:00 a.m.–5:30 p.m.
Thursday, May 7: 9:00 a.m.–3:00 p.m.
Admission is free with pre-registration, and lunch is provided both days.
Attendees will discover new products, gain practical business and technical insights, and strengthen relationships with manufacturers, reps, and fellow integrators. Complimentary courses designed for sales professionals, technicians, project managers, and business owners will run throughout the event. Registered attendees can view and select sessions through the Whova event app.
NEW TECHNOLOGIES, EXPANDED CATEGORIES
TOLA Expo 2026 highlights the latest solutions across lighting, window treatments, audio, video, networking, controls, and environmental technologies. Featured growth categories include:
- Indoor and outdoor shading / drapery systems
- Decorative and architectural lighting
- Outdoor AV solutions
CASINO ROYALE NETWORKING PARTY – MAY 6 🎲
Following Day One, attendees are invited to the TOLA Casino Royale Party at the Renaissance Dallas Hotel, from 6:00 p.m. to 11:00 p.m. The evening includes dinner, drinks, music, gaming, and prizes—including real-money winnings for casino champions—making it a standout networking event of the Expo.
| — “It’s exciting to see how TOLA Expo has become a staple event for the region,” said Dale Pugh, principal of Elite 3 Pro. “We hope attendees leave inspired, energized, and equipped with practical ideas to grow their businesses. TOLA Expo 2026 promises to exceed expectations.” |
EXHIBITOR AND REGISTRATION INFORMATION
Manufacturers interested in exhibiting: Space is still available (click here) https://docs.google.com/forms/d/e/1FAIpQLSeq18yHalfVRNVF0bF3VhUDEHIJeFkVMKFk7bFJq0DgE7pgsA/viewform
CI dealers and integrators: Free registration is now open. (register here).
https://whova.com/portal/registration/80mkHU7kqbudCHbF8nzG/
PRESENTED BY LEADING SALES PARTNERS
TOLA Expo 2026 is organized by Rio Grande Reps, New Era Marketing, Elite 3 Pro, and Bell & McCoy Integrated Solutions. The event provides an efficient regional platform for companies to train teams, meet suppliers, explore emerging categories, and accelerate business growth—all in one location.
