Mobile Lifestyles Require Consumers To Practice Good Tech Hygiene - Twice

Mobile Lifestyles Require Consumers To Practice Good Tech Hygiene

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82 percent of touchscreens are contaminated with bacteria, which is why WHOOSH! Screen Shine is introducing a safe, non-toxic solution to keep screens clean and shining like new.

WHOOSH! Screen Shine will be demonstrated at CTIA 2014 at Booth #1729.

Maintaining personal cleanliness doesn’t end with washing our hands anymore. Research from the London School of Hygiene and Tropical Medicine at the University of London indicates that 82 percent of mobile phones have some form of bacterial contamination, making it more important than ever to keep the screens of our most frequently used devices clean. 

That’s the idea behind “Good Tech Hygiene,” a new movement introduced by WHOOSH!, maker of WHOOSH! Screen Shine, the most advanced non-toxic, streak-free screen cleaning solution that keeps screens shining like new and resistant to fingerprints and smudges. It’s also the only screen cleaner that is guaranteed* to be safe for every device screen.

So how dirty are our mobile devices? In a Wall Street Journal article published last year, Dr. Jeffrey Cain, President of the American Academy of Family Physicians, said, "People are just as likely to get sick from their phones as from handles of the bathroom." The article also states that even some cleaners marketed specifically for mobile devices can damage the screen coating, which isn’t an issue with WHOOSH! Screen Shine.

According to CBC Canada, researchers at St. Joseph's Healthcare in Hamilton measured the types of organic material left behind on phones. Manager of infection control Anne Bialachowski found that anything from fecal matter to E.Coli to pathogens were present on mobile device screens. 

Additionally, in a video demonstration published last year, Mashable cites that around 25,107 bacteria are present per square inch on cellphone screens. Meanwhile, a pet food dish holds only 2,110 bacteria per square inch, and a checkout touchscreen at a grocery store only holds 4,500 bacteria per square inch.

“Most people don’t think about how dirty their device screens get, and they also may not realize how easy it is to keep them clean with a powerful product like WHOOSH! Screen Shine,” WHOOSH! CEO Jason Greenspan said today. “We developed WHOOSH! to show people see how much cleaner and clearer their screens can be, and now it looks like the days of perpetually dirty screens are numbered. And because it creates a nano-thin protective layer that resists fingerprints and improves the screen’s smoothness, WHOOSH! Screen Shine actually makes the phone look and feel better than when you first took it out of the box.”

Leveraging the latest advancements in formula development, WHOOSH! Screen Shine was specifically developed to be a safe yet powerful cleaning solution that eliminates fingerprints, smudges, dirt, grime and makeup from any electronic device screen — leaving a clear, streak-free finish that makes the screen shine like new.

WHOOSH! Screen Shine is made with biodegradable surfactants and its proprietary formula provides a nano-thin invisible coating that also provides resistance to fingerprints and dirt buildup. Plus, WHOOSH! Screen Shine is safe and non-toxic. There’s no harmful residue left behind or transferred on to your fingers to worry about. 

According to Greenspan, “Keeping our devices and screens clean in a safe, non-toxic way is a requirement of living in a mobile society,” Greenspan emphasized.  “More people touch more devices than ever before and this reality requires all of us to extend personal hygiene to tech hygiene.  In the same way that we are encouraged to regularly wash our hands to fight the spread of germs, we must now regularly clean our devices and screens as well. WHOOSH! Screen Shine is the only cleaning solution that has been proven to do this in a safe, non-toxic way.”

WHOOSH! Screen Shine Duo+ (one 3.4 fluid ounces and one .3 fluid ounces) is available at Apple.com and in Apple stores throughout North America for a suggested retail price of $19.95.  WHOOSH! Screen Shine is also available at www.whooshscreenshine.com in two other sizes: Pocket (.3 fluid ounces) for $4.99 and On-the-Go (1 fluid ounce) for $9.99. All sizes come with a 6”x6” W! micro-fiber cloth. WHOOSH is also available for the commercial, industrial, and education markets. 

WHOOSH! does not contain alcohol, acids, ammonia, chlorine, solvents, petroleum distillates, phosphates, or VOC’s (Volatile Organic Compounds). It’s odorless, streak free, haze-free & anti-static.  WHOOSH! Screen Shine is also certified by the Sharp STAR Program to be the screen cleaner of choice for Sharp AQUOS BOARD Interactive Display Systems. 

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