Mass Fidelity Joins Inventive Entrepreneurs and Startup Companies in the Best Buy Ignite Program - Twice

Mass Fidelity Joins Inventive Entrepreneurs and Startup Companies in the Best Buy Ignite Program

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Toronto – Canadian audio technology company Mass Fidelity today announces that the company has been selected by Best Buy to be included in Ignite, a new program that gives customers access to the latest technology from the most innovative entrepreneurs and start-up companies in consumer electronics.

“We are thrilled to have been selected by Best Buy to participate in the Ignite program,” said Bob Perry, Chief Revenue Officer, Mass Fidelity. “Our Indiegogo campaign for the Core Wireless Music System and Core Wireless Sub raised over $1.5M and helped to gain exposure for the brand. The Ignite platform through Best Buy however, allows us to expand our reach to potential customers looking for the latest technology and in our case, audio products.”

The Ignite platform brings together a selection of crowd-funded gadgets from start-ups around the country. It will feature the latest in an assortment of verticals within the consumer electronics space including audio, connected fitness, smart home and 3-D printing.

The Mass Fidelity Core wireless audio system, with its innovative use of Wave Field Synthesis technology, creates an incredible stereo sound stage from one small speaker, and now has enhanced bass performance with the Core Wireless Subwoofer. The Core Sub connects to the audio system by a simple one-time pairing process, using its high-performance private 5.85GHz wireless network, all with the touch of a button.

For more information, please visit Best Buy Ignite at: www.bestbuy.com/ignite.  Additionally, the Mass Fidelity Core, Core Sub, and Relay are currently available through the platform with special pricing of $449 for the Core, and $249 for both the Core Sub and Relay.

Additionally, following a flurry of holiday purchases, the Core has received a permanent price reduction in all markets, including simpler pricing in markets with a VAT duty.  In the U.S., the MSRP of the Core is now $599 with a street price of $499, $100 off its original pricing. 

About Mass Fidelity:

Mass Fidelity is an audio technology company focused on the future of sound. Mass Fidelity develops beautifully designed and inventive audio products that free customers to enjoy their music, however and wherever they want it, without compromising sound quality. Simplicity in design and dexterity in function make Mass Fidelity systems unlike anything else you've seen or heard. Beautiful, thoughtfully created conduits for the sounds you love.

For more information on the products and the innovative technology behind them, visit massfidelity.com or follow the brand on Facebook, Twitter or Instagram.

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