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The Wire - Press Releases

LOEWE Technology Brings Its stellar OLED TVs To The American Southwest Thanks To a New Partnership With Starpower

The German Luxury Home Technology House Teams with Starpower, Bringing a Century of Precision and Design to Texas and Arizona Residents

Loewe Technology (pronounced lou-veh), the German luxury consumer electronics brand, today announced Starpower as a premier flagship retailer in the United States. The Texas-based luxury A/V retailer has been exclusively selected to offer the full Loewe experience – from the complete stellar OLED TV lineup to immersive, design-forward showroom presentations that reflect Loewe’s uncompromising standards. For more than a century, Loewe has been recognized for excellence, with products that reflect uncompromising standards of German craftsmanship, innovation, and design.

Starpower’s four retail showroom locations, including two in Dallas, one in Southlake, TX and one in Scottsdale, AZ, will feature Loewe’s acclaimed OLED TVs. Loewe’s stellar OLED TVs will be on full display at the Starpower Expo, March 27–29, giving Starpower clients and consumers an exclusive opportunity to experience them firsthand.

As a Loewe flagship retailer, Starpower is among an exclusive group of carefully selected partners worldwide authorized to showcase the full breadth of Loewe’s product portfolio in a dedicated, brand-aligned environment.

“Starpower’s expertise in premium home entertainment and custom integration complements our brand, making them an ideal flagship partner as we introduce Loewe to the U.S. market,” said Jeff Costello, General Manager, Loewe North America. “Their showrooms provide the perfect environment to feature the stellar line while demonstrating the difference a true luxury television experience can make.”

A Cinema-Like Experience at Home!
Capable of delivering an immersive, cinema-like experience in any room in the house, Loewe’s acclaimed line of OLED TVs combines German engineering excellence with exclusive design. Available in seven screen sizes, including 42- (MSRP: $4,995), 48- (MSRP: $5,995), 55- (MSRP: $6,495), 65- (MSRP: $8,995), 77- (MSRP: $14,995), 83- (MSRP: $22,995), and 97-inch (MSRP: $45,000). The stellar models feature ultra-slim 4K OLED panels with advanced MLA technology and support for leading HDR formats, delivering exceptional brightness, refined contrast, and remarkably lifelike color.

All Loewe displays are designed, engineered, and manufactured with precision at Loewe’s headquarters and factory in Kronach, Germany.  The company produces its own OLED display modules using special materials, surfaces, and in-house designs. Every television is precisely color-calibrated to deliver the most realistic, beautiful colors. Framed in elegant, brushed aluminum, each stellar display is a design icon that functions as both premium technology and modern furniture. The stellar 65-, 55- and 42-inch models feature a unique concrete back panel available in two finishes. They also feature integrated high-performance sound and ample on-board recording storage to complete the cinematic experience.

“We are delighted to be chosen as one of Loewe’s flagship retail partners. Our clients are true tastemakers who seek products that set the standard for both performance and design. Loewe’s obsessive attention to detail, from the precision color calibration to the hand-crafted finishes, is exactly what our clients recognize and appreciate,” said David Pidgeon, CEO Starpower.

About Loewe Technology
For more than a century, Loewe has stood for inventive spirit, excellence and luxury consumer electronics. Founded in 1923, the company pioneered the first fully electronic television in 1931 and has grown into a globally recognized brand. With 200 employees and an international sales network, Loewe Technology GmbH operates in over 50 countries, offering elegant, high-quality TV and audio products that represent a unique combination of German engineering excellence, exclusive design and sustainability. The company’s headquarters and production facility in Kronach, Upper Franconia, blends traditional manufactory with state-of-the-art production, where all Loewe OLED televisions are designed, engineered and manufactured in Germany. Learn more at Loewe.tv.

About Starpower Home Entertainment
Starpower is a premier luxury dealer specializing in high-end audio, video, home theater, smart shades, lighting, custom leather and appliance installation. For nearly three decades, Starpower has been the trusted partner for discerning homeowners seeking the finest in-home entertainment, smart automation, and luxury appliances. Founded in 1995 in Dallas, TX, and Scottsdale, AZ, Starpower has 4 storefronts.

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