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November 20, 2014 – New York, NY – DSTRUX, the creator of the world’s first and only fully controllable file sharing platform after you click “send”, announced today a program which offers brands the ability to reach consumers with action driven campaigns.  DSTRUX, which launched in April 2014, empowers consumers and brands alike with a means to share their stuff, a picture, document or file, in a manner that at any time can be commanded to self-destruct.

Nathan Hecht, the CEO and Founder of DSTRUX, states, “The problem with email marketing is the lack of a call to action, and there is no sense of urgency or exclusivity. Additionally most promotion emails go to spam and the open rate is extremely low. DSTRUX solves these issues with a timed self-destructing image that prompts the consumer to act quickly before it disappears. Our greatest feature is the ability to prevent forwarding of a deal so it can be tightly controlled or allow forward and follow it as it travels through the web and end it at any time.”

Unlike the Amazon SnapChat deal, DSTRUX is not a “ten second” view and it’s gone communication. A company can pre set, or modify the duration of the message and or file, and have real-time access to who is viewing the material.

Hecht adds, “Currently we have online brands in beta programs that are gearing up for this holiday season. What attracted them to DSTRUX is the ability to monitor their campaigns in real-time and set the time frame for the life of the communication. “We are really excited about this new medium of communication and the flexibility this offers retailers in driving meaningful conversions.” Hecht said.


DSTRUX is a free platform, mobile and web. Nathan Hecht and his specialized team of engineers from the IDF’s famed Unit 8200 founded DSTRUX in April 2014. DSTRUX is a cloud-based system that enables users to control the viewing of messages and content online even after hitting “send.” DSTRUX is the safest way to ensure the security of personal or private information that you share over the Internet because the viewer will never be able to hold on to the data or copy a document before its shredded for good. DSTRUX is also the first platform that gives time limits for the recipient that will self-destruct and also prohibits printing, copying, forwarding or screenshots without the sender’s permission. For more information, please visit start a campaign you can do so directly form the website or email [email protected]