DOVER, N.J., March 20, 2015 /PRNewswire/ — Casio G-Shock partners with renowned photographer, filmmaker and creative director, Klaus Thymann to test the time zone and extreme environmental capabilities of the GPW1000 – the World’s First GPS Atomic Solar Hybrid watch.
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The project, titled Timezone, tested the meticulous technological standards and unwavering durability of the GPW1000 watch. The 24-day Expedition led Klaus Thymann and his team through three pristine and largely uninhabited locations to capture breath-taking video and still-life imagery – Mexico, New Zealand and the Congo.
— Cenote Agelita, Mexico – Captured precisely timed dives into underwater
caves (Jan 14 – 18)
— Fox Glacier, New Zealand – Captured glacial retreat over time (Jan 21 –
27)
— Mount Nyiragongo, The Congo – Captured nature in a remote part of the
world (Jan 30 – Feb 6)
Coupling adventure with toughness and technology, the expedition demonstrated the GPW1000 timepiece’s strength and universal accuracy regardless of the wearer’s position on the world map.
“I am very happy to have partnered with G-Shock on this project and I am proud of the result. I hope images of extreme environments can inspire people to care a little more about our planet.” – Klaus Thymann
At the core of the watch, the GPW1000 uses a hybrid timekeeping system of Multi-Band 6 technology (allowing users to receive Radio Wave signals transmitted from six stations around the world) and GPS satellite radio wave technology to give wearers automatic, accurate time keeping with a range of operation that covers the entire globe,
Advancements in technology and design included in the GPW1000 create a high-performance, multi-function analog watch, while maintaining outstanding reliability and ease of use. Inclusive functionality and appearance includes a new “shadow dispersing” solar cell and motors which are 26 percent smaller than those used within other Casio G-Shock analog timepieces. The watches unique design includes a fine resin frame, forged metal bezel with DLC (Diamond-like Carbon) coating, a non-reflective sapphire crystal, forged metal buttons and a carbon fiber insert band. All of this results in exceptional durability and a high-quality look & feel.
The GPW1000 timepiece retails for $950.00 USD and available through Tourneau, select jewelers and department stores, as well as the G-Shock NYC Soho Store and www.gshock.com.
The Expedition will culminate in a month-long photographic exhibition – Timezone (March 26, ( )2015 – April 9 2015) at The Supermarket located at 393 Broadway, NY, NY. The exhibit showcases photography and film documenting extreme environments across the world’s time zones. Select photography will be available for purchase and proceeds will be donated to charity, Project Pressure: http://www.project-pressure.org/.
@gshock_US #TIMEZONE
About Klaus Thymann
Danish born Klaus Thymann is the founder of Project Pressure and also a multi award winning photographer, filmmaker and creative director. He has developed an original viewpoint having worked across a wide range of subjects and media. He utilises a cross-disciplinary skillset combining in-depth digital knowledge, image making, mapping, documentary and exploration. He has been featured by BBC, CNN, NPR, Wired, The Guardian, National Geographic, AnOther Magazine, Vice, Creative Review and more, has created global work for brands like Nike, Sony, Levi’s and Nokia. He regularly contributes to i-D Magazine, The Guardian, New York Times, Wired and others. Thymann has guest lectured at Oxford University, The Photographers’ Gallery and Central St. Martins College of Art and Design. In 2008 he founded Project Pressure, a crowdsourced glacier archive. In a very short time, Project Pressure has achieved an incredible amount. It has pioneered innovative new technological developments and forged partnerships with prestigious scientific bodies including World Glacier Monitoring Service, NASA. In 2011 Project Pressure was recognized as an official contributor to GTN-G (Global Terrestrial Network for Glaciers). Throughout his career Thymann has directed films and undertaken pro bono assignments for charities and NGOs such as The World Health Organization, UNICEF, Red Cross, London Cycling Campaign, The Homeless World Cup, Teenage Cancer Trust and more.
About G-SHOCK
CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up”.
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.
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SOURCE Casio America, Inc.
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Casio America, Inc.
Web Site: http://www.casiousa.com
