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BenQ’s Flagship SW320 4K HDR Photography Monitor Reveals All the Details

COSTA MESA, Calif. — Feb. 1, 2017 — BenQ America Corp., an internationally renowned provider of visual display solutions, today announced the release of the SW320 color-accurate monitor in the North American market. Building upon the success of the company’s award-winning line of photography monitors, the new SW320 creative display takes image quality to a whole new level by incorporating high dynamic range (HDR). Spanning a wide color gamut covering 99% of Adobe® RGB and 100% of sRGB, Rec. 709, and the digital cinema industry’s DCI-P3 color spaces, the SW320’s true 10-bit IPS panel and advanced 14-bit lookup table (LUT) deliver spectacular color quality with precise d 2 Delta E values.

“Image quality is everything. Photographers need to be able to see every single detail down to the pixel,” said J.Y. Hu, vice president, business line management at BenQ America Corp. “Our new SW320 delivers plenty of screen real estate, the widest possible color gamut, and calibration tools that ensure accuracy right out of the box. Professionals will love how seamless and efficient working on the SW320 makes their photo editing sessions.”

BenQ’s SW320 is Technicolor® Color Certified to meet the strict standards for color accuracy used in Hollywood and throughout the media and entertainment industries, with consistent, precise color exactly as content originators intended. The SW320 delivers an ultra-wide color gamut to reach 99% of Adobe RGB, a significantly larger color space than sRGB and Rec. 709, while it also supports DCI-P3 as well as 100% of sRGB and Rec. 709.

Featuring 10-bit color depth, 14-bit 3D LUT and a Delta-E value of d 2, the SW320 offers the truest and most representative view of the original image. HDR increases the overall dynamic range between black and white, so the resulting image appears closer to real life. Brightness uniformity across the screen ensures a more authentic and consistent viewing experience. Palette Master Element Color Calibration allows users to adjust the monitor’s image processing chip without changing the graphic card output data and ensures the monitor’s presets are automatically applied without any adjustments required from session to session.

The included hotkey puck is an easy-to-use remote controller that grants quick switching between the GamutDuo and Advanced Black and White modes. GamutDuo allows simultaneous side-by-side display of content in two different color spaces, such as Adobe RGB and sRGB. Photos can also be viewed in a black-and-white film effect, with three presets for photo previews prior to post-production adjustments. The buttons can also be customized to map other modes or OSD settings, such as brightness and contrast to bring added convenience to photographers. 

Finished in a minimalist bezel and adjustable stand design engineered to reduce reflection, the SW320 provides comprehensive connectivity, including a media card reader, USB 3.0 ports, HDMI 2.0a, and DisplayPort/miniDisplayPort 1.4 supporting Mac® Thunderbolt output.  Additionally, the SW320 ships with a detachable shading hood that effectively reduces any screen glare from ambient lighting in both portrait and landscape orientations. 

Rounding out the benefits, the SW320 comes equipped with BenQ’s Eye-Care technology, which increases visual comfort while performing common computer tasks. While conventional screens flicker at a rate of 200 times per second, BenQ’s ZeroFlicker” technology eliminates flickering at all brightness levels to effectively reduce eye fatigue and provide a more comfortable viewing experience during prolonged sessions of computer use. 

Available now, the BenQ SW320 monitor retails for $1,399. More information on the full line of BenQ products is available at 

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About BenQ America Corp. 
The BenQ digital lifestyle brand stands for “Bringing Enjoyment and Quality to Life,” fusing lifestyle with technology, enjoyment with productivity and aesthetic design with purpose-built engineering. It is this mantra that has made BenQ the No. 1-selling projector brand powered by TI DLP® technology in The Americas(1). BenQ America Corp. offers an extensive line of visual display and presentation solutions that incorporate the very latest technologies. The company delivers a broad range of Colorific” projectors, ZOWIE eSports gear and monitors, interactive large-format displays, mobile audio products, cloud consumer products and lifestyle lighting for any application and market — education, home, gaming, enterprise, government, house of worship, digital signage, A/V and IT — with cutting-edge models that lead the industry in performance, reliability, environmental sustainability and aesthetics. Whether it’s interactive digital whiteboards for classrooms, full HD 3D projectors for home theaters, short-throw projectors for boardrooms, interactive flat-panel displays for digital signage or LED backlight monitors for professional gaming, BenQ continues to defy the limits of digital displays. The company’s products are available across North America through leading value-added distributors, resellers and retailers. More information is available at

(1) Based upon 2016YTD (2016Q1 2016Q3) data from the Quarterly Projector Shipment and Forecast Report from PMA Research

About BenQ Corporation
Founded on the corporate vision of “Bringing Enjoyment and Quality to Life,” BenQ Corporation is a world-leading human technology and solutions provider aiming to elevate and enrich every aspect of consumers’ lives. To realize this vision, the company focuses on the aspects that matter most to people today — lifestyle, business, healthcare and education — with the hope of providing people with the means to live better, increase efficiency, feel healthier and enhance learning. Such means include a delightful broad portfolio of people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays, audio products, cloud consumer products, mobile communications and lifestyle lighting. Because it matters. 

About BenQ Group
The BenQ Group is a $22+ billion powerhouse comprised of nearly 20 independent companies operating in over 30 countries across numerous industries with a combined workforce of over 100,000 employees. Each Group member is a recognized leader in its own field, contributing to the BenQ Group’s vast resources, broad R&D and distinct strategic strengths. By leveraging each company’s vertical specialization to create true scale across horizontal markets, the BenQ Group controls a highly efficient value chain with the unrivaled ability to deliver critical components and world-class solutions in the following industries: TFT-LCD, green energy, fine chemicals and advanced materials, lighting, IC design, precision components, system integration, branded business and service. The Group is committed to profitable and sustainable businesses that share its long-standing vision of Bringing Enjoyment and Quality to Life. The BenQ Group companies are: BenQ Corporation, AU Optronics Corporation (world’s top manufacturer of large-size TFT-LCD panels), Qisda Corporation, Darfon Electronics Corporation, BenQ ESCO Corp., BenQ Materials Corp., BenQ Guru Corp., BenQ Medical Center, BenQ Medical Technology Corp., BenQ AB DentCare Corp., Daxin Materials Corp., Dazzo Technology Corp., Forhouse Corp., Lextar Electronics Corp., LILY Medical Corp. and Raydium Semiconductor Corp.

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

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