Alpine Electronics of America, Inc.announced the hiring of a new sales rep firm for its aftermarket division. Dynamic Sales & Marketing has been appointed to represent the company throughout the state of Florida.
The Alpine brand will be represented by Dynamic Sales & Marketing president John Schneid and sales consultants Bruno Maffucci and Juan Carlos Iglesias. Dynamic was formed in 2002, having evolved from Ron Schneid & Associates, a sales rep firm founded in 1975 by John’s father Ron Schneid. Within two years of establishing Dynamic, John Schneid successfully increased sales over 300 percent. Besides serving as president, his role includes sales forecasting, program implementation and key account management. Maffucci has over 33 years of retail, wholesale and sales rep experience. He has worked for Dynamic for almost 20 years and services customers in central and northern Florida. Iglesias joined the team in 2011 and services customers in southern Florida. Prior to arriving at Dynamic, Iglesias worked in wholesale and retail channels for the automotive and cellular industries. Collectively, the current Dynamic staff has over 60 years of experience in sales and marketing within the electronics industry. They are known for their focus on superior customer service.
“Alpine looks forward to working with the Dynamic Sales & Marketing team and supporting them as they share the Alpine Restyle program with our retail partners in Florida,” said Mike Anderson, assistant vice president of sales, Alpine Electronics of America, Inc.