Industry
NPD, IRI Rebrand As Circana
Leading advisor on the complexity of consumer behavior advises almost 7,000 brands and retailers worldwide
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Leading advisor on the complexity of consumer behavior advises almost 7,000 brands and retailers worldwide
Formerly known as Project CHIP, Matter is creating connections between more objects, increasing compatibility for consumers
The newly renamed company will, beginning with Exertis ProAV, operate a series of specialist Exertis brands focused on the ProAV and mobile living channels.
New tagline, “Beyond Sound,” to accompany visual rebranding
Logo reflects the updates to the brand, products and services