RETAILING BRIEFS - Twice

RETAILING BRIEFS

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Reba McEntire Touts Gregg
Country singer Reba McEntire is appearing in a series of TV, print and outdoor ads for H.H. Gregg, the 18-store majap, CE and computer dealer based in Indianapolis, Ind. McEntire said she agreed to endorse Gregg in the four-state campaign because "the employees care about people, and they care about the service they provide. After 23 years in the music entertainment business, it is quite clear to me that offering a quality product and treating people well are extremely important."

Almo Expands Ohio Facility
Almo, the Philadelphia-based distributor of CE, majaps and high-end kitchen appliances, has opened an expanded, state-of-the-art warehouse in Columbus, Ohio. Almo says the new 70,000-square-foot facility furthers its commitment to its growing Midwest customer base and will accommodate a Frigidaire test of independent distribution for its flagship brand in Ohio. "We see this strategy as another way that manufacturers can improve the service level to our customers in this increasingly competitive environment," said Almo sales manager Jack Adams.

Gateway, CompUSA Open New Stores In NYC Market
Computer specialists Gateway 2000 and CompUSA each opened new units in the New York area late last month. Gateway’s newest Country store is located in Watchung, N.J., and represents the company’s fourth site in the Garden State. CompUSA, meanwhile, opened its newest Superstore in Queens, N.Y., bringing the number of Big Apple outlets to three.

Custom Stereo Hits Airwaves

Custom Stereo & Cellular, a 10-unit CE and mobile electronics chain based in Dallas, launched its own one-hour talk show over local radio station KLUV-AM this month. The weekly Saturday morning how-to program is co-hosted by store president/COO L. Nelson Roberts and syndicated country music radio personality Stacey West, and will feature guest suppliers who will tackle such subjects as how to pick a cellular phone. The show is scheduled to run through next year, and Roberts is planning a live broadcast from CES this January.

Cameraworld Wins Award

Cameraworld.com has won the Portland Chamber of Commerce Top Ten Growth Award for midsize companies. Presented by Oregon Business Magazine, the annual award is given to firms that demonstrate both employee and sales growth. Founded in 1977 as Camera World, the retailer became a mail-order camera dealer in 1979 and launched its first web site in 1995.

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