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Nationwide’s Tech Division Gets A Website Makeover

Home Technology Specialists Nationwide (HTSN), the CE/CI specialty wing of the Nationwide Marketing Group, has relaunched its website with richer content and a promotional video.

“Our primary goal of the new site is help independents in the CI space better understand the benefits of partnering with a buying group and demonstrate to vendors the reach our group has and our focus to continue expanding with new vendor partners in the months to come,” said HTSN director Hank Alexander.

To that end, the site features a new HTSN video, developed by Nationwide’s in-house production studio, PrimeMedia, which showcases the recently-formed division.

The site also details HTSN’s services and vendor partners, and initiates the sign-up process with one click for dealers interested in joining.

HTSN was formed last April through a joint initiative with the Home Technology Specialists of America (HTSA), with which it shares resources and members.