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Nationwide Aiming For More Market Share

Dallas – The Nationwide Market Group believes disruption in the marketplace is creating fresh opportunities for independent dealers, and the organization is determined to help its members get their share.

To that end, the $15 billion retail group has developed a program called Prepare For Share, which provides member dealers with individualized marketplace analyses and a roadmap of tools, strategies and assets to exploit local opportunities.

“We see the coming year as a prime opportunity to help our independents ‘Prepare For Share,’” said executive VP Jeff Knock. “The changing face of today’s marketplace is creating a once-in-a-lifetime opportunity to gain share for those willing to lead their companies in new, different, and better ways.

“These share opportunities are coming from several different scenarios, and they must each be approached in different ways,” Knock said.

Nationwide will launch the program next week at its bi-annual PrimeTime! convention and tradeshow here at the Gaylord Texan. A “command central” booth will be located centrally on the show floor for dealers to receive their personalized analyses.

The group said the program will continue beyond the show, describing it as a benefit for manufacturers as well as dealers because “the potential for growth for retailers also represents great potential for Nationwide’s vendor partners as well.”

The group said “continuing industry changes” are giving it reason to forecast “a very profitable 2015.” Nationwide currently represents more than 3,700 appliance, furniture, electronics, specialty CE, custom installation and rent-to-own dealers operating more than 10,000 storefronts across the U.S. and Canada.

PrimeTime! runs March 8-11.