Dynamic Marketing Incorporated (DMI) hosted their All-Virtual Spring Expo on March 18th, 2021, accessible to all DMI Members and their guests for free. Throughout COVID-19, organizations around the world continue to navigate the ever-changing ways of conducting business – including many prominent industry gatherings being forced to go virtual. New product and service intros and networking events are vital to any industry and, while many continue struggling to adapt, this is not the case for Dynamic Marketing Incorporated.
“We have the most dynamic members and business partners, and looked forward to bringing them a highly interactive day dedicated to helping them learn and grow their businesses,” said Alan Joskowicz, Director Of Operations (COO) at Dynamic Marketing Inc. “The DMI Spring 21 Expo was designed with our members in mind, offering live and recorded presentations, on-demand learning, and interactive booths for them to visit within our show floor.”
The expo’s theme was Learning is Growing, which was very appropriate with the amount of learning DMI members and staff did over the last year. From new ways to run a business amidst a pandemic to members taking their physical showrooms to a virtual platform, it’s been a learning experience for all.
DMI’s Spring Expo was full of engaging and motivational events, featuring a keynote address from DMI’s Jorge Joskowicz, Executive Director; Alan Joskowicz, Director of Operations; and President, Albert Fouerti. The organization also created a virtual exhibit hall that attendees could visit throughout the live event until April 17th.
Other features of the DMI Spring Expo included:
- Streamlined one day agenda to allow members more time to focus on their store
- Live and recorded presentations to give members the ability to watch when it’s convenient
- Interactive show floor and booths designed to feel like you’re experiencing a live show
- Documents and materials emailed directly to member inboxes for future reference
Dynamic Marketing Incorporated was established in 1957 and is a private co-op of independent appliance store owners located in Hamilton Township, New Jersey where both its offices and warehouse reside.. The company purchases consumer electronics and home and commercial appliances at wholesale prices from all major appliance manufacturers. In turn, its members sell these products to their customers – a model which helps them to successfully compete with “big box” appliance and electronics retailers in New York, New Jersey, Pennsylvania, Delaware, and Connecticut.
For more information about DMI, visit https://www.dmiorg.co/.