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PowerHouse Alliance Showcases New Vendors, Products At CEDIA Expo 2023

Distributor introduces new in-house Cresza brand

PowerHouse Alliance, the largest network of independent distributors for the CI space, announced its return to CEDIA Expo 2023 with a focus on bringing its biggest value to dealers to date with new vendors, new products, and new ways for dealers to enter to win prizes from over 30 participating PowerHouse Alliance vendor partners.

New Vendors

Sennheiser, Island, and Escape Speakers join more than the 250 lines currently offered by the PowerHouse Alliance distributor members and will be among the 20 vendors who have their products and solutions on display in the PowerHouse booth during CEDIA Expo.

PowerHouse has consistently added to its available product lines to ensure members are able to meet the needs of dealers, offer unmatched variety, and keep up with industry demand.

New Cresza Amplifier for Commercial AV Projects

During CEDIA Expo 2023, the PowerHouse Alliance also unveiled its latest high-end audio equipment, showcasing the new Cresza CA2120 power amplifier that’s compact yet remarkably powerful. The CA2120 is a high-power class-D power amplifier with an impressive 2 x 120Watt RMS at 4 ohms power rating, specifically created for commercial use. It’s compact design as it is just one rack unit high, saving space without compromising on power.

“We have meticulously engineered this amplifier to deliver unmatched performance in its class. Whether for professional setups or audiophile home systems, it offers power, precision, and versatility,” said Dennis Holzer, Executive Director of the PowerHouse Alliance. “The Cresza line was launched last year with the intent to offer solutions for both residential and commercial projects. The CA2120 is the first model in the line available for the pro AV market.”

Each new product in the line comes backed with a two-year warranty and boasts easy installation to help dealers cut down their time onsite. Dealers can now access the Cresza line from PowerHouse members via same-day pickup, delivery, online ordering, or curbside pickup. CEDIA Expo offers dealers and opportunity to learn more about the Cresza line in the PowerHouse booth (#2547).

More Value for Dealers at CEDIA Expo 2023

Scanventure, presented by Pioneer Music Company and PowerHouse Alliance, offers a chance for attendees to win several giveaways during CEDIA Expo and features challenges throughout the show floor at participating vendor partner booths.

Attendees can stop by the PowerHouse Booth (Booth #2547) to begin the challenge or download the app to participate during CEDIA Expo 2023.

To learn more about the PowerHouse Alliance or any of its member distributors, visit

About PowerHouse Alliance
The PowerHouse Alliance is a national consortium of regional wholesale distributors delivering name brand products for custom installers, specialty dealers, large retailers and industry buying groups in the residential and commercial audio/video, home entertainment, security, networking, IT and consumer electronics accessories markets. With combined annual sales in excess of $700 million, PowerHouse Alliance member companies represent 850,000 square feet of warehouse space in 70+ convenient locations across the country, stocked with more than 250+ product lines including house-brand A2V. Creating cost efficiencies for manufacturers and buying power for customers, the Alliance offers a national footprint with the added benefit of local sales, training and support.

PowerHouse Alliance members include 21st Century, AlarMax, Davis Distribution, ECD, KOA Electronics Distribution Inc., Mountain West, Pioneer Music Company, Next Level Distribution, Professional Audio Associates, Sierra Select, and Ui Supplies.

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