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CE Merchants Look To Bountiful Holiday Season

NEW YORK – CE sellers are gearing up for a merry holiday season following last year’s disappointing Christmas and a constrained first quarter.

According to merchants queried by TWICE, severe weather, a shorter selling season, and inventory tightness contributed to a winter of discontent for dealers and vendors. And while no one knows what Mother Nature will bring in Q4, dealers are encouraged by a recovering economy and housing market, popular price points for Ultra HD TV, and a consumer who’s bursting at the purse strings with pent-up demand.

To get a read on what’s hot and what’s not for Christmas 2014, we’ve assembled the following virtual roundtable of retailers and buying group execs who shared some pre-holiday cheer.