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Best Buy Buoys Bands In Promo

Best Buy is sponsoring the broadcast premier of U2’s Elevation Tour performance in Boston, airing Nov. 23 on VH-1, and will have a two-week exclusive on its forthcoming DVD, “Elevation 2001/U2 Live from Boston.”

The company also announced an exclusive promotion with pop band *NSYNC. Best Buy will dedicate $1 million from the promotion to nonprofit organizations supporting New York City relief efforts.