Azione Unlimited wants to keep the conversation going long after its semiannual conferences conclude.
To that end, the education and buying group for custom retailers and integrators has created Connected Clusters — a summit-like platform where local members can regularly commiserate between the group’s national gatherings.
According to Azione president Richard Glikes, 13 regional “cluster groups” have been created, each comprised of a dozen dealers who will teleconference every four to six weeks.
The goal, he said, is to maintain the energy that’s generated at the conferences, while sharing ideas and insights, cultivating camaraderie, and providing fellow members with support, inspiration and motivation.
“It’s amazing how pumped up the dealers are to lock on to one another in a spirit of openness while probing, sharing, and giving advice,” Glikes said. “Our members each have strengths and weaknesses. This is a vehicle that allows them to shore up their weakness and share their strengths.”
He added: “This may turn out to be the best thing we do as an organization.”
Azione’s 157 dealers will next convene en masse at the group’s fall conference, slated for Oct. 18-20 at the Monte Carlo Resort in Las Vegas. Members can register here.