AVB Brand Source has added a new Canadian division which supplants the buying organization’s former Brand Source Canada operation.
Mega Group, a 400-member furniture, appliance and CE buying group for independent Canadian dealers, has acquired Brand Source Canada and entered a partnership with AVB. The transaction, which awaits board approval, will create a 3,500-member buying organization with over $10 billion in annual sales. Mega Group is not affiliated with MEGA Group USA, the Tennessee-based buying group.
Bob Lawrence, who was recently promoted from executive director to CEO of AVB Brand Source, said the new partnership has accelerated the group’s plans to establish a North American strategy. “This will assist us in further leveraging our volume in what is becoming a very global retail environment,” he said, “and [will] provide access to many of the successful practices Mega Group has established.”