Amazon, Walmart Salute Emmys With 67th Anniversary Sale

The price is right for TV fans
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Two of the world’s largest retailers are saluting last Sunday’s 67th Primetime Emmy Awards Show today with a pair of promotions that pin prices to the event’s anniversary.

Two of the world’s largest retailers are saluting last Sunday’s 67th Primetime Emmy Awards Show today with a pair of promotions that pin prices to the event’s anniversary.

 For Walmart, that means customers can stream an episode of any available TV show winner or nominee over the company’s Vudu.com service for 67 cents. For binge-watchers, that can translate into a thrifty $33.50 for all five seasons of “Game of Thrones” — less than the price of a season’s worth of DVDs, the discounter noted.

To further encourage customers to view those celebrated series, Walmart has cut the price of its 55-inch, RCA-branded LED 1080p TV from $800 to $430, with free ship-to-store.

Like all "rollback" promotions, the Vudu and HDTV pricing is good for at least one month, a Walmart spokesman told TWICE.

Meanwhile, to mark its five Emmy wins for its originally produced series “Transparent,” Amazon is offering one year of its $99 Prime service to new members for $67. The one-day-only deal ends at 8:59 p.m. EST.

“This has been an incredibly exciting year — with the Golden Globes wins in January and now twelve nominations and five Primetime Emmy wins,” said Amazon digital video VP Michael Paull. “We are thrilled to celebrate ‘Transparent’ with our customers by offering a Prime discount.”

The 10-episode show revolves around a transgender dad played by Jeffrey Tambor (who won Outstanding Lead Actor in a Comedy Series), and the impact of his reorientation on his family.

Amazon’s Prime service provides access to a vast library of TV shows, films and music, as well as cloud storage and two-day shipping on millions of items, all at no additional charge.

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