French-Door Fridges, July 24-28
TWICE teamed up with BrandView to provide a snapshot of online pricing of products in key consumer electronics categories. BrandView’s Online Price Tracker will appear on an ongoing basis.
Brand View provides daily tracking of online prices across multiple markets and continents for retailers and vendors. It also tracks advertised prices in printed circulars and integrates this information with in-store price checks. Retailers use Brand View to measure their price position against competitors and enable them to offer price-matching programs. Products tracked include consumer electronics, furniture, groceries, DIY, home-improvement products, health and beauty products, automotive and apparel.