Research
Parents Believe Schools Ask Them To Buy Too Much During Back-To-School Season, WalletHub Survey Finds
WalletHub releases nationally-representative parent survey, along with back-to-school sales tax holiday guide
Research
Research
Now Available – 2024 TWICE Retailer Reports
Reports with exclusive analysis available for purchase on official Swoogo storefront
Products
Smartphone Prices Predicted To Jump 15% By 2029
Statista cites multiple factors in expected price hike, which would be the greatest increase in all tech devices
Research
Allstate Protection Plans: Sofa Stains Top List Of Furniture Fails
Latest damage survey finds more than half of furniture purchases were damaged in the first two years
Research
Research Shows Americans Spend The Most When It Comes To Mobile POS Payments
A shift in recent trends predicts that Americans will pay nearly $15,000 via Mobile POS Payments by 2028
CTA
CTA Centennial Part 5e: A Decade of Disruption – 1984: Hollywood Loses The Battle Against Home Video – But Wins The War
Video may have killed the radio star, but the real battle was in the courts for the home video industry
Research
BNPL Surges After Post-Pandemic Lull
Sezzle, Affirm, and other BNPL apps ride the wave as shoppers turn to POS Lenders
Industry
Technical Personnel To Surge In Demand, CEDIA Report Finds
The Professional Smart Home Market Analysis report reveals that nearly 70% of technology integrator businesses identify “Technical Person” as the top resource they will...
CTA
CTA Centennial Part 5d: A Decade of Disruption – 1984 ‘Phones It In’
While we wouldn't be caught dead without a phone on our person today, we can thank the 80s for our current telecommunication lifestyles
Industry
Latest Survey From Wiley Indicates Employees Still Feel Connected To Coworkers
Personal connections at work positively impact retention and mental health. even with the rise of hybrid and remote work
Product Spotlight
Circana Report Reveals Latest Trends In U.S. Smart Home Ownership
Security devices have the deepest market penetration, while emphasizing added value drives subscription adoption
Products
The iPhone Has Taken The Global Smartphone Crown From Samsung
Over 35% of smartphone users own an iPhone, 5% more than Samsung`s devices
Research
Hub Report Reveals The Continued Growth Of Smart TV Ownership
Streaming video growth continues to drive tech adoption
Research
NRF: Retail Sales Predicted To Grow To Over $5 Trillion This Year
Findings covered in NRF's fourth annual State of Retail & the Consumer virtual discussion
Research
The Global Smartphone Market Has Taken A Sharp Downturn
The smartphone market has taken a significant downturn, with Stocklytics.com reporting that revenue has declined by a staggering $36 billion during the last two...
Industry
Circana Predicts 1% Consumer Tech Spending Dip In H1
Sales of notebook PCs and TVs are expected to rise in 2024, while headphone and soundbar sales are projected to dip
Research
Research Predicts Plunge In Global PC And Phone Revenue
Factors including a shift away from hybrid and remote work, growing inflation, and supply-chain issues have compounded to create a gloomy market.
Research
Acosta Group: Top Five Retail Predictions For 2024
Brands, retailers will have opportunities to better understand and meet the evolving demands of customers
Research
Report Shows 170 Million Americans Own GPS Tracking Devices As Market Grows
Report predicts growth over next six months, covers consumer's concerns over technology
Research
Interpret: Spotting Smart Home Buyers In The Crowd: Segmentation By Key Traits
Interpret’s unique smart home consumer segmentation breaks down smart home buyers according to more than 50 essential attributes
Research
Q3 2023 Kitchen & Bath Market Index Predicts Continuing Economic Slowdown
Weakening market index ratings and more modest 2022 sales growth signal growing concerns
Research
Seasonal Retail Hiring Predicted To Hit 14-Year Low This Holiday Season
A 524% jump in job cuts this year leads executive outplacement firm to predict only 410,000 seasonal positions to open up for the holidays
Research
51% Of Recent Smart Home Device Buyers Bought Three Or More Devices in the Past Year
"Early Majority" tech adopters with a simple smart home now make up the largest market segment of buyers
Industry
Report: CE State Of The Industry 2023
Slowing sales and consumer economic woes make things “OK”
Products
‘Evolution Of The TV Set’ Study Finds Smart TV Feature Usage Is Steadily Increasing
Streaming music is the most popular non-TV use of smart TVs
Research
Now Available – 2023 TWICE Retailer Reports
Reports with exclusive analysis available for purchase on official Swoogo storefront
CTA
U.S. Tech Industry Remains Global Leader As Consumer Preferences Change
Mid-Year Forecast offers in-depth analysis of U.S. technology industry’s role as a deflationary economic force
Research
Item Trackers See Spike In Sales Alongside Travel Accessories, Reports Circana
From navigation to entertainment and, most recently, tracking products to ensure our travel essentials arrive at our final destination, technology has long played...
Research
New NCSolutions Analysis Finds Gen Z’s Expectations Of Advertising To Be Purpose-Driven
Gen Z households spend an average of 12% more on CPG purchases than non-Gen Z households
Research
Study Finds Prices Are Driven By Only One Type Of Consumer
Researchers compare multiple categories of shoppers and find the linchpin
Research
Research: What’s Next For Voice Assistants?
Futuresource predicts that shipments could exceed 3.1 billion units in 2026
Industry
CTA Releases Report On Consumer Adoption Of Digital Health Solutions
The Consumer Technology Association (CTA) has released the findings of their expansive research on the current state U.S. consumer health technology ecosystem. Their Driving...
Research
‘Aging-In-Place’ Trend Opens More Opportunity For Smart Lock Sales
With Increased Focus on Living Longer and Safer, Seniors and Their Adult Children are Buying Into the Benefits of Smart Security
Research
Research Shows Internet Access Directly Affects Consumer Electronic Device Ownership Levels In U.S.
While the availability and speed of internet service can vary from state to state or country to country, there are a number of technology...
CTA
CTA Forecasts Lower U.S. Technology Sector Revenues
Services and emerging tech expected to see growth; industry rebound anticipated in second half of 2023
Research
New Research Shows Many Americans Have Misconceptions Of Electric Vehicles
Nearly half of U.S. consumers think lithium-ion EV batteries are NOT recyclable
Research
Purchase Intent Among Consumer Electronics Highest For Smartphones This Holiday
More than one-third of consumers expect to purchase a CE product, reports NPD
Research
Over One-Third Of Smart Home Devices Owners Experienced Technical Difficulties This Year
New whitepaper developed in partnership with RouteThis addresses impact of self-service tools on the user experience and provider support costs
Research
Parks Associates Research Shows Nearly 40% Of US Internet Households Report Owning A Security Solution
Residential Security Tracker highlights current landscape of residential security market, including new trends and product announcements
Products
Fading Away: A Third Of Non-Subscribers Have Never Even Had Pay TV
It's no longer an issue of 'cord-cutting.' The consumer habit of getting packages of TV channels through telecom companies is simply going bye-bye
Research
Now Available – 2022 TWICE Retailer Reports
Reports with exclusive analysis available for purchase at new official Swoogo storefront