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WD Adds 10th Ann’y Edition My Passport Line

Irvine, Calif. — To commemorate the 10th anniversary of its My Passport line of portable external hard drives, Western Digital introduced Tuesday a sleek new design for its next drives.

The My Passport Ultra – Metal Edition drive and My Passport Ultra – Anniversary Edition drive feature metal cases, up to 2TB capacities in smaller enclosures, content protection including backup, and Cloud integration for anywhere access of personal content.

The new drives incorporate a new radial-spin-design aluminum enclosure, which features attractive styling and extra protection against vibration and knocks.

They also offer hardware encryption and password protection to prevent unauthorized use of the drive in the event of loss or theft.

For additional content protection and remote sharing, the My Passport Ultra – Metal Edition includes WD SmartWare Pro software with Dropbox integration, to backup content from a computer to the drive and from the drive to the Cloud. Data can then be retrieved from a Dropbox account to the My Passport drive.

More than 60 million My Passport drives have bene sold, said WD, providing approximately 42,000 petabytes of content protection for consumers.

“Ten years is a milestone by any consumer technology standard, and having the opportunity to consistently reinvent a product line like My Passport to suit the changing needs of consumers and creative professionals is something we are especially proud of,” said Tony Tate, WD content solutions unit general manager and VP. “We thank all of our customers for their ongoing feedback over the years, which has helped make My Passport the most popular external hard drives ever.”

The Metal Edition drives are available from the WD store and at select retailers and distributors.

The Anniversary Edition drives are slated for availability in limited quantities beginning in early September.

Suggested retail for the Metal Edition is 1TB ($89) and 2TB ($139). Both drives come with regional three-year limited warranties.