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Super Bowl Sponsors Spend $7.6M on Teasers

Companies with Super Bowl commercials have already spent $7.6 million on ads and teasers for their big-game spots. Spots on the Super Bowl are going for about $5 million for 30 seconds. To make the most of those ads, marketers are supplementing those ads with teasers and online extensions.

Tech companies who bought spots include Amazon, LG Electronics, Intuit, PayPal and T-Mobile.

Read more at our sister brand: Broadcasting & Cable.