According to new research from Parks Associates, 7-9% of US households with internet own a smart garage door opener, but only a significantly smaller number of these households are using the smart capabilities of their devices. Twenty percent of these households have not connected their garage door opener to the internet, 42% of these users have never set up any “smart” functionality of their devices. The Smart Garage Door Openers Market Assessment addresses the growing market, with focus on services and potential future revenue.
“Consumers have difficulty installing smart garage door openers. Lack of reliable Wi-Fi in the garage is a notable barrier to proper functioning of smart garage door openers,” said Jennifer Kent, Vice President, Research, Parks Associates. “Manufacturers will benefit from proactively monitoring device connections and prompting users with alerts and tutorials in the app if the product goes offline.”
Like other smart home products, smart garage door openers experienced growth during the years of the COVID-19 pandemic, when home renovations were on the rise. Several challenges will follow this period of gradual growth—in particular, the difficulty to connect the smart garage door opener to the internet limits owners’ ability to use the full suite of smart features and remote controls promised at purchase.
“OEM attention to user support will help end users get the most out of their products, limit product returns, and encourage repeat purchases,” Kent said. “In addition, like other smart product categories, garage doors solution providers are looking beyond device sales to recurring service opportunities. In this product category, that means in-home delivery services and video storage, but the device has to be connected if these services are to gain any traction.”
Parks Associates’ Smart Product Market Assessments provide a comprehensive and deep analysis of a single smart product market. This analysis includes consumer data for each product, including trending data across years and deep-dive questions on product usage, pain points, and preferences.
For more information on Smart Garage Door Openers Market Assessment, contact [email protected]. More information and tables of contents can be found at https://www.parksassociates.
To schedule an interview with an analyst or to request specific data, please contact Rosey Sera at [email protected] or 972-490-1113.
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