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FLO TV: Consumers To Get Money Back

NEW YORK —

FLO TV has begun offering
a rebate to cover the full purchase price, excluding
taxes and shipping, of FLO TV products
that receive
the company’s
consumer-direct
service.

Consumers
don’t have to
return the product
to get the
rebate.

Consumers
who activated
a FLO TV Personal
Television,
Audiovox portable DVD with FLO TV, or FLO
TV car entertainment system will get a refund
for the full retail price at the time of activation
and a prorated refund for the amount of service
paid for in advance but not used after
service is turned off. Service will be turned off
within 72 hours of validation of a user’s online
rebate form.

Rebates will also cover the cost of accessories,
such as extra batteries and chargers,
purchased directly from FLO TV but not from
retailers.

FLO TV also specified a cutoff date of
March 27, 2011, for its direct-to-consumer service,
having previously cited a spring cutoff.

In October, FLO TV announced it would
shut off its direct-to-consumer service because
of the slow adoption pace and the high
cost of marketing, customer service, product
development and customer acquisition.

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