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4K TV Adoption Outpacing HDTV Transition

Though the adoption of 4K video by programmers and service providers hasn’t occurred as quickly as some vendors were expecting, U.S. consumer adoption of 4K-capable TVs has been outpacing, and will continue to outpace, the transition to HDTV sets, according to the Consumer Technology Association.

See the full story on Multichannel News, a TWICE sister publication.