Why The Sirius Investment In Pandora Is A Win-Win

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Beyond throwing Pandora a life preserver, the deal has potential benefits for Sirius XM — which is heavily reliant upon the vehicle market — that may prove to be significant. This story from Variety paints a possible picture of what the future looks like for both companies.

Pandora’s Friday morning announcement that it had secured a $480 million investment from Sirius XM and agreed to sell its ticketing unit Ticketfly put an end to looming speculations about an outright sale of the company. The major cash infusion is good news for both companies, providing them with ways to leverage each other’s strengths and thrive in a changing market.”

See the full story on Variety.

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