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Walmart Rolls Back CE Prices

Bentonville, Ark. — Walmart announced today a major rollback on retail prices for popular CE devices.

The new prices, effective immediately, include:

  * A 16GB Apple iPhone 5 in white or black goes from $129 to $98 with a two-year contract from AT&T, Verizon or Sprint;

  * Samsung’s Galaxy S4 is now $138 with a two-year contract with Verizon and AT&T. Verizon S4 phones were originally priced at $148 and AT&T phones were originally priced at $168;

  * Samsung’s Galaxy S3 and Apple’s iPhone 4S will be 97 cents with a two-year contract. The S3 is available with contracts through Verizon and AT&T. The iPhone 4S is available through Verizon, AT&T and Sprint;

  * Apple’s newest iPad with Retina display goes from $499 to $449 and the iPad 2 goes from $399 to $349;

  * Samsung’s Galaxy 2 7-inch tablet will retail for $169;

  * Vizio’s 60-inch Smart LED TV goes from $998 to $898;

  * Samsung’s 60-inch LED TV goes from $1,149 to $998; and

  * Samsung’s 55-inch Smart LED TV goes from $1,198 to $1,098.