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Third-Quarter Soundbar Sales Point To Strong Q4

CHARLOTTE, N.C. — Third-quarter factory- level soundbar sales rose 71.5 percent in units and 159 percent in dollars compared with the year-ago period, indicating a sharp rise in average selling prices and accelerating growth vs. the year-ago period, Quixel Research determined.

In contrast, third-quarter 2012 sales were up 47 percent in units and 47.5 percent in dollars compared with the year-ago period

For full-year 2012, unit sales were up 69 percent to 3.14 million, and dollar volume was up 82 percent to $658.2 million.

Quixel statistics also show that unit sales in the fourth quarter of 2012 accounted for 43 percent of full-year 2012 unit sales. In dollars, the fourth quarter of 2012 accounted for 36 percent of the full year’s dollar volume.

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