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T-Mobile Phones Head To Family Dollar

Bellevue, Wash. –
T-Mobile continued to expand distribution of its prepaid handsets following the
announcement that it will

part
ways with RadioShack

.

The carrier began
offering its first prepaid handset through Family Dollar stores following its launch
of a prepaid handset for the first time through 7-Eleven convenience stores.
Both distribution announcements followed the recent announcement that T-Mobile will

exit
RadioShack

on Sept. 14.

In the Family
Dollar and 7-Eleven chains, T-Mobile previously sold its prepaid service cards
but not prepaid handsets.

Last week, T-Mobile
began offering the $30 prepaid LG-made GS170 phone through more than 6,000
7-Eleven stores nationwide.

Today, Family Dollar
announced that the $30 LG GS170 is available in almost 6,000 Family Dollar
stores, where T-Mobile’s products and other wireless offerings will be
displayed in new endcap displays placed in front of each store. In-store
promotions and marketing collateral will help customers locate and learn more
about the T-Mobile phone and services, the retailer said.

“We have had a
great relationship with T-Mobile since 2003 and believe that this partnership
has been a key factor in Family Dollar becoming one of the nation’s largest
national retailers of mobile airtime,” said Family Dollar divisional VP Bob
Giles. He said the chain is “very excited to take our partnership to the next
level and begin selling the company’s devices as well.”

 Phone invoicing, shipping and supply
functions, and other fulfillment needs will be handled through Brightstar, the
chain noted.

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