Carlsbad, Calif. - Simon Spears has been promoted to the position of international sales director at The AVC Group, effective immediately, according to an announcement made by AVC Group president Mark Terry.
Spears is now responsible for sales of all five brands of The AVC Group (Elan, Niles, Xantech, Sunfire and Aton) everywhere outside of North America.
"Simon Spears has the experience, skills and demonstrated track record of success that will help us to achieve our long-term sales objectives in every major region of the world," Terry said. "In his previous position as international sales director - rest of world, Simon contributed greatly to our sales growth in the Middle East, Africa, South America and Australia. I am confident he will do the same great job in Europe and Asia."
Reporting directly to Mark Terry, Spears will work closely with The AVC Group's two other international sales managers, Conrad Gonthier in Europe and Claude Sabourin in Asia, to develop and implement integrated sales and market development program that support all five brands of The AVC Group.
A CE industry veteran, before joining The AVC Group in January 2011, Simon Spears served for five years as the international sales manager of Niles Audio; was president of SJS Consultancy based in London for a decade; and prior to that, held executive positions with CEDIA UK, Harman International UK, Acoustic Research and Mission Electronics.